Electronic Press Kit

“ RINO fuses a modern edge with the raw soul of classic blues. The project was born from frontman Rinus Pauel’s bold leap across the globe, from Belgium to the Arizona desert, to build a life driven by music. The band unites musicians from diverse international roots and rich musical histories. Bound by the shared journey of starting anew with nothing but their passion for music as their guide. They fuse their wide influences into a vibrant, blues-soaked sound. Driven by powerful grooves, searing guitar, and soulful keys. RINO creates a sound that is both rooted in blues tradition and fiercely contemporary. On stage, RINO delivers performances that make the stage pulse with rhythm and prove the blues is undeniably alive and well.

Backed by world-class musicians on keys, sax, bass, and drums, RINO brings a sound that’s as tight as it is soulful. A fusion inspired by Stevie Ray Vaughan, Santana, John Mayer, Robben Ford, BB King, Gary Clark Jr., the Tedeschi Trucks Band, and Marcus King. “

ABOUT RINO

RINO is one of Arizona’s most exciting live acts, blending rocking blues, funk, and soul into a groove driven sound that is both powerful and deeply emotional. Fronted by songwriter and guitarist Rinus Pauel, the band delivers soulful vocals, fiery guitar work, and tight rhythms that leave a lasting impression.

Born and raised in the Netherlands near the Belgian border, Rinus began performing across Europe before moving to the United States and fully committing to his musical vision. In just a few years, he has become a staple of the Arizona music scene, performing 150 to 200 shows annually and earning a reputation as a dynamic performer and compelling songwriter.

RINO performs electrifying full band shows featuring keys, sax, bass, and drums, while also offering solo, duo, and trio formats. From intimate acoustic sets to high energy electric performances with backing tracks, this versatility makes RINO a favorite for a wide range of venues and events.

In 2025, RINO won the Arizona Blues Showdown and was selected to represent the state at the International Blues Challenge in Memphis. The band has performed on major stages including the Chandler Center for the Arts and has shared bills with artists such as Jimi Primetime Smith, Lucius Parr, Les Paul Roque, Chuck Hall, Elvin Killerbee, Sir Harrison, Gabriel Bey, Fred Boswell Jr., and others.

Drawing inspiration from BB King, Freddie King, Albert Collins, Tedeschi Trucks Band, Marcus King, Robert Cray, Robben Ford, Santana, Stevie Ray Vaughn and many more. RINO’s sound is distinctly unique and unified by Rinus’s unmistakable voice and guitar tone.

Currently, RINO is releasing new original music while expanding their touring reach and growing a dedicated fanbase